‘More SA women in­vest­ing in shares’

The Herald (Zimbabwe) - - Business News -

JO­HAN­NES­BURG. - In­creas­ingly women are show­ing an ap­petite for in­vest­ing in stock mar­ket re­lated prod­ucts such as Ex­change Traded Funds and Shares. This is ac­cord­ing to FNB data, which has shown a five­fold growth in share in­vest­ments by fe­male in­vestors over the last 8 years.

Aneesa Razack, CEO of Share In­vest- ing at FNB, says “In 2008 FNB in­tro­duced a suite of share in­vest­ment prod­ucts aimed at en­cour­ag­ing South Africans to in­vest in shares on­line. For as lit­tle as R300 any­one can open a share ac­count and in­vest in some of the big­gest com­pa­nies listed on the stock ex­change.”

“While we have seen a steady in­crease in the num­ber of in­vestors across the board, we have also noted an up­surge in fe­male in­vestors.

“This is a good sign con­sid­er­ing that when we in­tro­duced shares through the FNB On­line plat­form there was a small per­cent­age of fe­male in­vestors.”

The youngest group of fe­male inves- tors falls within the 21 – 25 age group, and while this group is by no means the big­gest, it’s en­cour­ag­ing to see that young peo­ple are start­ing to in­vest in shares much ear­lier.

The gen­eral mis­con­cep­tion is that share in­vest­ing is for the wealthy; how­ever this is not true be­cause any­one can in­vest in shares as long as they are will­ing to stay in it for the long-term.

With FNB Share In­vest­ing in­vestors have the added ben­e­fit of in­vest­ing in Kruger­rands via the on­line plat­form or the FNB Bank­ing App.

“In­vest­ing in shares has be­come a lot more ac­ces­si­ble be­cause it can be done on­line, which makes the process cost ef­fec­tive,” adds Razack.

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