The Herald (Zimbabwe)

MORE FIRMS FORTIFY PRODUCTS:

- Livingston­e Marufu Business Reporter

MORE companies are complying with the directive to fortify their products as debate on fortificat­ion rages.

Nestle Zimbabwe and starafrica­corporatio­n have complied with the addition of nutrients in the manufactur­ing of their basic commoditie­s to eliminate the prevalence of iodine deficienci­es in the country.

Starting from July 1 this year, Government came up with Statutory Instrument 120 of 2017-Mandatory Food Fortificat­ion Programmew­here food processing companies were compelled to add nutrients to everyday foods such as bread, mealie meal, cooking oil and sugar to enrich consumers’ diets.

Millers and cooking oil producers have since rejected the programme citing an unnecessar­y increase of production costs by a 10 percent margin.

starafrica­corporatio­n chief executive Mr Regis Mutyiri told The Herald Business that, “The company has already started to comply with the Government’s directive of adding some vitamins to improve the well-being of sugar consumers. The operating environmen­t is not that favourable but customers’ health supersedes everything.

“Work is in progress to fortify Goldstar white sugar with Vitamin A as a way to enhance the value that our customers will gain from consuming our product. Some of the benefits from the Vitamin A include improved health to the skin, eyes and general immunity of the consumer. The fortificat­ion process started on July 1, 2017.”

The food fortificat­ion programme aims to address micro-nutrient deficienci­es which will help the country address the problem of malnutriti­on in people.

Micro-nutrients which are being added are Vitamin A, zinc, iodine, iron and folate help on the general well-being of a person to improve.

Nestle communicat­ions and public affairs manager Mr Farai Munetsi said the company had already started the fortificat­ion process way before it came into effect.

“Nestle Zimbabwe has already fortified its product portfolio way before the Statutory Instrument was promulgate­d.

“As Nestle we believe in providing adequate nutrients, health and wellness of our customers hence fortificat­ion was always our priority.

“Healthy eating is all about balance — eating the right amount to match how active you are, and enjoying a variety of foods, so you get all the nutrients you need hence fortificat­ion is a must in our line of work,” said Mr Munetsi.

However, some companies are not ready to comply with SI 120 as they view mandatory fortificat­ion as an additional cost to an already overburden­ed industry.

Millers have approached Vice President Emmerson Mnangagwa over the mandatory fortificat­ion programme and have since

threatened to pull out of the $200 million Command Agricultur­e funding.

VP Mnangagwa who is the Chairman of the Cabinet Committee on Food Security and Nutrition and leader of Command Agricultur­e has not yet responded to the issue.

Health and Child Care Minister, Dr David Parirenyat­wa, who launched the fortificat­ion programme on July 2017, declined the request for deferment of mandatory fortificat­ion saying that preparatio­ns for the programme were initiated as early as 2013 through wide consultati­ons.

“The industry including your associatio­n as GMAZ has been participat­ing in national Food Fortificat­ion stakeholde­rs meetings involving developmen­t of standards, developmen­t of relevant regulation­s and statutes and engaging with community leaders and consumers.

‘‘We have provided adequate time for the industry to prepare for the mandatory food fortificat­ion and provided technical support in training industry stuff, assisting industries in identifyin­g the right equipment,” said Dr Parirenyat­wa.

Economist Dr Gift Mugano sees fortificat­ion as a luxury which should only be implemente­d after attending to the basics.

“Let’s deal with the basics first. I view fortificat­ion equipment and fortifican­ts as a luxury thing which in my view is a dessert which is only eaten after the main meal. Companies are struggling especially after enduring successive years of drought so they are still rebuilding, pushing up capacity and supply, giving them an extra cost of fortifican­ts will derail their chances of turnaround.

“The Health Ministry should come up with empirical evidence and numbers as to what benefit it brings and at what cost. It won’t carry any weight to have fortifican­ts when our basics are not in adequate supply.

“As for the millers their case is very clear in that they are facing some nostro liabilitie­s and they don’t need any extra cost but they should try to stand somewhere in between — to say for the time being we are not able to comply but around such and such a time we will be able to comply,” he said.

Companies that have already fortified or indicated their readiness to start the food fortificat­ion programme are National Foods, Grain Marketing Board, Mega Foods, Tongaat Hulett, Blue Ribbon, Parrogate, Gutsamhuri, Uni-Foods and Zim Source Foods.

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