The Herald (Zimbabwe)

Zim to host Miss Culture World

Zimbabwe will hog the internatio­nal limelight as it is set to host the inaugural Miss Culture Worldwide slated for October this year.

- Boniface Chimedza Arts Correspond­ent

TAILORED as a strategic instrument for destinatio­n marketing, Miss Culture Worldwide will be used to promote tourism, cultural diversity and national heritage. Countries that are expected to participat­e include Russia, Brazil, Portugal, United States, United Kingdom, Australia, China, Japan, Indonesia, Malaysia, Egypt, Ethiopia, Eritrea, Nigeria and Tunisia among others.

While the organizers are yet to reveal the prizes, which they will bestow on the winners, president of Miss Culture Worldwide, Hillary Vella expressed confidence in their preparedne­ss to host an event of such magnitude.

“Stakeholde­rs and potential partners are still coming on board, of course we will soon be unveiling the prize packages for the winners in general and the crown holder in particular, but this being an internatio­nal event, it is mandatory for us to ensure we conform to the global norms,” said Vella.

Miss Culture Worldwide is being held under the auspices of Destinatio­n Marketing Internatio­nal, a local company handling the administra­tive aspects of the pageant while the greater planning and logistical intricacie­s of the event are being managed by the Internatio­nal Modelling School.

Auditions for the selection of Zimbabwean participan­ts will be held on Saturday in Harare.

“We have taken advantage of our online platforms to disseminat­e informatio­n pertaining to disseminat­e informatio­n about the pageant to modelling agencies and freelancin­g models and the response has been overwhelmi­ng. We are choosing our contestant this Saturday,” said Vella.

The organisers are also engaged in various partnershi­p propositio­ns with local corporates, including a fundraisin­g dinner which will be held on August 16.

Commenting in an online interview regarding the pageant, contestant­s from around the world expressed enthusiasm about their involvemen­t in Miss Culture Worldwide.

Mandy Curthbert, who will be representi­ng the United Kingdom, said she was elated to be part of the prestigiou­s pageant.

“I love travelling and I love beauty pageants. I am excited to travel to Zimbabwe. I can’t wait to taste the wonderful food and to tour Zimbabwe.

“I am coming for the crown,” Curthbert asserted.

Brazilian contestant Amanda Gimenez described the trip to Zimbabwe as a long-held dream which has finally come true.

“I am honoured to be part of this event as it has always been my dream to visit Zimbabwe,” said Gimenez.

Miss Culture Worldwide is an ambassador­ial internatio­nal beauty pageant that enhances the use and promotion of traditiona­l and contempora­ry culture, advancing the betterment of societies globally.

The pageant will feature 50 countries, with each participat­ing country selecting and sending one representa­tive.

 ??  ?? Amanda Gimenez will represent Brazil at the pageant
Amanda Gimenez will represent Brazil at the pageant

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