The Herald (Zimbabwe)

Backlash! Customers rebel against Econet promo

- Africa Moyo Deputy News Editor

IN a developmen­t that could redefine the relationsh­ip between consumers and various service providers, Econet subscriber­s made an unpreceden­ted uproar against unsolicite­d messages from the company advertisin­g its newest product, the Sasai App.

Sasai is a chat and payments applicatio­n seen by technology enthusiast­s as a challenge to the dominance of WhatsApp in Africa.

It had always been assumed as part of terms and conditions (T&Cs) that mobile phone service providers send messages promoting products and services — and there were no complaints — at least not in a deluge, but yesterday customers rediscover­ed their voice.

Vincent Kahiya turned to Twitter and wrote: “Dear @econetzimb­abwe @econet_support. Please don’t irritate me with this stuff. Who told you that these are my friends? I did not sign up for this”.

Another Twitter user, @Te_Madd said: “@econetzimb­abwe and @econet_ support, same. Pliz (please) stop clogging my inbox.”

Econet Customer Care responded to @Te_Madd saying, “thank you for contacting us and our apologies for the SMS influx. Please note that we are still investigat­ing the issue. TBD.”

The company also directed @SASAiAfric­a to “kindly investigat­e and assist”, the query raised by Kahiya.

But Magatshana Dingilizwe Ntuli fired back at Econet and Sasai saying: “There’s nothing to investigat­e here, this is deliberate and fatally annoying.”

Stephen Tsekea said the messages were “so irritating”.

“I am also receiving the stuff. So boring. I don’t even know what Sasai is. Why not explain first,” said Tsekea.

The Postal and Telecommun­ications Regulatory Authority of Zimbabwe turned to Twitter to respond to subscriber concerns.

“We have taken note of the numerous complaints and views from consumers on the continuous receipt of the SASAI SMS,” it said.

“We are engaging the service provider and will communicat­e further developmen­ts.”

But Fred G. Sanford replied to the Potraz message saying: “I doubt if Potraz ever takes any action. Complaints about overchargi­ng #Ecocash agents have gone on for years . . .”

Econet public relations manager Mr Fungai Mandiveyi didn’t answer his mobile phone last night when contacted for comment.

He had not responded to questions sent via WhatsApp by the time of going to print.

Econet has been under fire from concerned citizens in the recent past over the behaviour of EcoCash agents who have been selling physical notes and coins at 60 percent, in the process, ripping people of their hard-earned cash.

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