The Herald (Zimbabwe)

Social media a fertile ground for identity theft and fraud

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RECENT research reveals that identity theft affects millions of people a year, costing victims countless hours and money in identity recovery and repair.

What causes this pattern of online theft and fraud?

It is a combinatio­n of factors: a lack of consumer knowledge regarding protecting your identity online; growing comfort with, and trust in, social platform providers; the need for social platforms to generate revenue; and a lack of standards or policing of these standards. Fuelling the fire

Social media sites generate revenue with targeted advertisin­g, based on personal informatio­n. As such, they encourage registered users to provide as much informatio­n as possible. With limited oversight, industry standards or incentives to educate users on security, privacy and identity protection, users are exposed to identity theft and fraud.

These platforms have a tonne of confidenti­al user informatio­n, and are likely vulnerable to outside (or inside) attack.

Crimes of opportunit­y

With the increased global use of social media, there are more opportunit­ies than ever before to steal identities or perpetrate fraud online. For example, status updates posted on Twitter, Facebook and many other social media sites can be used by criminals. If you post that you are out of town on vacation, you have opened yourself up for burglary.

If you mention that you are away on business for a weekend, you may leave your family open to assault or robbery.

When it comes to stealing an identity, use of photo- and video-sharing sites like Flickr and YouTube provide deeper insights into you, your family and friends, your house, favourite hobbies and interests.

That being said, social networking sites have the greatest potential for abuse.

While everyone knows they should never share their social security number and driver’s license, many social networking sites ask for, if not require, similar sensitive informatio­n that can be used against you in a variety of malicious ways.

The following profile elements can be used to steal or misappropr­iate your identity: ◆ Full name (particular­ly your middle

name)

◆ Date of birth (often required)

◆ Home town

◆ Relationsh­ip status

◆ School locations and graduation dates ◆ Other affiliatio­ns, interests and hobbies Horror Stories

There are a variety of reasons why you should keep personal informatio­n confidenti­al, or at least closely managed. Below are just a few examples of how this informatio­n can be used to compromise your identity:

Phishing attempts using this informatio­n can be used to gain trust to obtain non-public informatio­n through online conversati­ons.

GPS-enabled phones sharing your location can reveal sensitive informatio­n like your home address, work address and the places you visit.

Ninety-five percent of Facebook profiles have at least one applicatio­n, many of which are not reviewed and can be used for malicious and criminal purposes.

False profiles can be used to fuel resume fraud or defamation of character.

Best Practices

Before you jump online and cancel all of your social media accounts, consider that there are ways to be smart about what you share and who you share it with. By following the best practices outlined below, you can enjoy the benefits of social media without making yourself a target for criminals.

Never, ever give out your social security number or driver’s license numbers.

Consider unique user names and passwords for each profile.

Vary your passwords and change them regularly.

Do not give out your username and password to third parties (even if it helps you connect to others and build your network).

Assuming you plan to be active in social media, minimise the use of personal informatio­n on your profiles that may be used for password verificati­on or phishing attacks.

Avoid listing the following informatio­n publicly: date of birth, hometown, home address, year of high school or college graduation, primary e-mail address.

Only invite people to your network that you know or have met, as opposed to friends of friends and strangers.

For password security verificati­on questions, us a password for all answers (rather than the answer to the specific question, like “What is your mother’s maiden name?”).

Watch where you post and what you say, as it can be used against you later.

Google yourself regularly and monitor your credit using the free annual report or monthly monitoring services.

Consumers need to be educated on the proper use of social media as it relates to protecting privacy and security. – eonetwork.org

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