The Sunday Mail (Zimbabwe)

IN THE PRESS

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NAZI Reich Minister of Propaganda Joseph Goebbels is known throughout history as a perfection­ist in the “art of propaganda”.

Never mind his bidding at the time; critics and admirers alike were and are still drawn to his craft to the point of becoming his secret protégés.

He would have been mighty disappoint­ed, though, with last Friday’s issue of the Zimbabwe Independen­t newspaper in which some of his less adept protégés made a stark mockery and mimicry of the dark art with the article, “Snooping intensifie­s amid factional wars”.

The piece was laughable, to be charitable.

In one instance, we are told State security agents made “senior ZANU-PF and Government officials jittery and wary . . . as the battle to succeed President Robert Mugabe intensifie­s”.

In the next, we were introduced to a faceless member of Cabinet as the source of the story.

Now, if that is not ludicrous, then what else constitute­s oafish matter?

Surely if security agents are snooping on top State officials, it, therefore, follows that our dear camouflage­d member of Cabinet is a member of that rank.

And if he/she is part of the snooping targets, he/she should be “jittery and wary of his/her communicat­ion, habits and movements”.

The question is: How come the good member of Cabinet shook off the “jitters” and cast all “wariness” to the wind just to get that piece of informatio­n to the Zimbabwe Independen­t?

Goebbels will tell you that the dark arts need no somnambuli­sts.

One of his immortalis­ed lines goes: “If you repeat a lie often enough, people will believe it, and you will even come to believe it yourself.”

The poor scribe and his source must have repeated their lies for far too long and ended up thinking everyone else was just as gullible.

Goebbels sneers at such shoddy craft. At best, his oft-indifferen­t countenanc­e could have broken into a wince given his dispositio­n to stoicism.

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