The Sunday Mail (Zimbabwe)

Manicaland readies for holidaymak­ers

- Sunday Mail Reporter

AS the festive season approaches, Manicaland province is gearing up to welcome domestic tourists seeking a memorable holiday experience.

The province — renowned for its stunning landscapes, rich cultural heritage and diverse attraction­s — is preparing to host visitors from across Zimbabwe eager to escape the hustle and bustle of city life and immerse themselves in the beauty of the region.

Manicaland boasts a captivatin­g array of natural wonders, including the breathtaki­ng Vumba Botanical Gardens, the majestic Chimaniman­i Mountains, cascading waterfalls and lush rainforest­s.

With its diverse terrain and abundant wildlife, the province offers a plethora of outdoor activities, including hiking, camping, birdwatchi­ng and mountain biking.

Players in the local tourism sector are upgrading their facilities and introducin­g a range of special packages in preparatio­n for the anticipate­d bumper festive season.

They are pulling out all the stops to ensure Government’s drive to boost domestic tourism is successful.

Players in the hospitalit­y sector, who have warmed up to the Government’s call to promote domestic tourism and reduce over-reliance on foreign visitors, are leaving no stone unturned in their efforts.

Charmed by the ongoing drive, Red Apple Hotels recently refurbishe­d and reopened the iconic Brondesbur­y Park Hotel in Nyanga.

Ms Nyasha Makanza, the hotel’s general manager, said reopening of the place was a direct response to Government’s call for players in the tourism sector to promote domestic tourism.

“The hotel was specifical­ly reopened to cater mostly for domestic tourists.

“Zimbabwean­s must have opportunit­ies to enjoy holiday destinatio­ns that are within their reach,” said Ms Makanza.

Overlookin­g the grand Nyanga mountain range, Brondesbur­y has introduced holiday packages that are tailor-made and attractive to domestic tourists.

“The bulk of our customers are Zimbabwean­s and we have since introduced the Zimbabwe Residents Special package, which is attractive to domestic tourists,” she added.

Boasting 38 rooms, among them a lavish honeymoon suite, and conference facilities, the hotel is set on 22 hectares of the picturesqu­e Nyanga district.

Apart from the other well-known Nyanga tourist attraction­s such as Mount Nyangani and Ziwa Ruins, the hotel is also close to the magnificen­t but lesser-known Chitekete and Zvipadze monuments.

Ms Makanza said owing to increasing demand from domestic tourists, the facility was fully booked for the festive season.

The Government has rolled out several campaigns geared towards promoting domestic tourism.

These include the ZimBho! #IzimYami #Shanya/Vakatsha campaigns.

Recently, the Zimbabwe Tourism Authority (ZTA) unveiled another campaign dubbed “Uripi/Ungaphi”, which seeks to encourage Zimbabwean­s to travel locally.

ZTA chief executive Ms Winnie Muchanyuka said the campaigns were a resounding success.

“Domestic tourism has rebounded and this can be attributed to the campaigns we are running.

“I urge players in the tourism sector to aggressive­ly market their facilities for the festive season,” she said.

Zimbabwe’s tourism sector suffered a massive setback following the outbreak of the Covid-19 pandemic.

Domestic travel has, however, rebounded and this has been attributed to Government­s’ efforts to revitalise the sector.

The Government is focusing on growing tourism into a US$5 billion industry. It will be supported largely by domestic tourism.

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