A NEW EVOLUTION FOR THE GRAVITY-DEFYING SERUM
Since launching in 2012, La Prairie’s Skin Caviar Liquid Lift has become a beauty icon thanks to its ability to lift the skin.
The newly launched evolution of La Prairie Skin Caviar Liquid Lift features, for the first time, La Prairie’s two most potent and advanced caviar ingredients to address the dual concerns of sagging skin and loss of facial volume.
These two caviar ingredients, Caviar Premier and Caviar Absolute, have helped to further elevate the gravity-defying serum. Caviar Premier provides lifting, outstanding smoothing and improved firmness, while Caviar
Absolute restores substance for long-term volume. The evolved Skin Caviar Liquid Lift is also reformulated with Swiss caviar, which visibly lifts the skin and resculpts contours.
“Caviar is an outstanding natural product that is able to support life, and nourishes and benefits the skin,” says Dr Jacqueline Hill, Global Director of Strategic Innovation and Science for La Prairie. “Precious components of caviar are extracted to create La Prairie’s Skin Caviar incarnations.”
Developed by and exclusive to La Prairie, Caviar Premier was designed as a mimetic fingerprint of natural caviar’s chemical composition. “Caviar Premier is a complex of several active ingredients, including our new Swiss Caviar Extract,” says Hill.
“Caviar Absolute is a highly concentrated form of caviar, which is obtained using a precise extraction process to isolate the two most abundant ingredients in caviar – nourishing caviar oils and restructuring caviar proteins. This extremely gentle process includes pressing and centrifugation steps at room temperature to ensure the integrity of these delicate molecules.
“Together, these active ingredients capture the full potential of original caviar beads, working to strengthen the extracellular matrix by stimulating collagen and elastin for lifting and firming benefits.”
“CAVIAR IS AN OUTSTANDING NATURAL PRODUCT THAT IS ABLE TO SUPPORT LIFE, AND NOURISHES AND BENEFITS THE SKIN.”
DR JACQUELINE HILL