THE SUGAR CYCLE

How it tricks the brain into wanting more

Excess sugar drives the pancreas to produce extra insulin, a hormone involved in blood sugar regulation.

The insulin signals fat cells to store

excessive amounts of glucose, fatty acids, and other substances

rich in kilojoules.

With too few kilojoules remaining in the bloodstream, the brain, which has very high energy needs, believes it’s

now low on fuel.

As a result, your hunger level rises quickly. Sugar is alluring when you’re hungry because it

provides quick energy.

The goal: We’re not suggesting you forgo birthday cake forever. But this plan will open your eyes to how much sugar you’re consuming and show how small tweaks can reduce the amount of sugar in your diet.