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SEBASTIAN KLINDER

(08) MANAGING DIRECTOR AND OWNER, MUNICH FABRIC START EXHIBITION­S GMBH

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Driven by the disruptive millennium, we will soon see an evolution in denim which will be similar to what we have seen recently in sneakers, athletic gear and urbanwear among others. This will require the involvemen­t of technologi­cal discoverie­s, starting with alternativ­e raw materials – new fibers mostly of sustainabl­e origin; or high-performanc­e innovation­s, such as carbon or conductive end uses. Denim is becoming inherently more performanc­e-oriented, with garments offering climate control features, or worn as protective items for urban mobility. Designers are already embracing new practices and techniques which make jeans smarter and more wearable. Automation will play an essential role in the jeans manufactur­ing process.

Combined with new ethics and environmen­tal rules, which demand more responsibl­e means of production and manufactur­ing, we will see an increase in the range of treatments created with almost zero impact. We are about to experience a brand new, brave blue world – let’s enjoy it.

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