FATIH KONUKOĞLU
(17) CEO, ISKO DIVISION
At Isko we don’t feel that denim is having a difficult time right now. This is perhaps because two of our core brand pillars are innovation and citizenship. Our Research and Development center is the heartbeat of Isko. Here, a team of physicists, chemists, biologists, mathematicians and textile engineers work to solve real consumer problems and needs, in order to impact people’s lives in a positive way. As a result, we are continuously bringing new products onto the market, keeping our offer fresh and exciting.
An example is our ‘Vulcano’ finish. This is a new, laser-friendly finish that delivers natural, denim-y, clear effects in laser applications. It eliminates the need for dry and chemical processing, making production faster and more efficient in terms of energy used. So, we can safely say that ‘Vulcano’ is both beautiful and responsible.