JASON DENHAM

FOUNDER, DENHAM

I would say that in general ALL of the incredible sustainable steps in denim technology have been the leading factors since 2005, from the complete circular process to fiber, fabric, construction, laundry and finishing. However, one development stands out from the rest, which is the Coreva technology developed by Candiani. Stretch and comfort are an integral part of consumer needs and this sustainable technology is one of a kind and will be the industry standard for the future.

Opposites attract – authenticity meets innovation.

Are you crazy? Who said it’s not hot. Denim will outlive all of us.