CINDY MCNAULL

BUSINESS DEVELOPMENT DIRECTOR, CORDURA

A sustainable future means factoring in sustainability at every stage of production, combining more mindful components such as recycled materials and purposeful blends with advances in manufacturing processes that cut carbon emissions and waste, while reducing the demand for water, energy and other precious resources. Consumers must be able to demand more from the denim they choose while expecting greater functionality from design that re#ects their lifestyles. From the brand perspective, this means a commitment to sustainable denim innovation through the power of collaboration.