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ANATT FINKLER

CREATIVE DIRECTOR, GLOBAL DENIM

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The future of sustainabl­e denim is modern, progressiv­e, with a shift in mindset where the term “sustainabl­e” will no longer apply, as all denim production would be normalized into ethical and responsibl­e parameters including environmen­tal, social and economic aspects. Denim will also be designed for longevity and circularit­y, where minimizing waste and utilizing new materials, !bers and innovative processes take center stage. Finally, it is a future where sustainabl­e denim is inclusive and available to all.

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