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MATTEO SINIGAGLIA

CEO, FASHION BOX SPA

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Authentici­ty (the guarantee of the heritage) and sustainabi­lity (respect and protection of the environmen­t through circular processes) are the future of denim design. We included new processes in our A/W 22-23 collection in the following packages: Hyperflex Re-Used - sustainabl­e denim from recycled polyester and regenerate­d cotton. A new version of the ‘Forever Blue’ line is developed in three different indigo washes, with tone-on-tone rivets and buttons. The continuous ‘X-Lite Ocean Blue’ collection features green super stretch and comfortabl­e denim, made of a very light hyperflex fabric. Recycled 360 - a new entry in the Replay denim range. It minimizes virgin "bres by using at least 50% recycled cotton and polyester, recovered from production and prototypin­g processes. The production processes ensure a 65% reduction in water consumptio­n, with an overall ecological footprint reduction of 45%. Biopack - made of organic cotton, in various "ttings and washes, with colored denim proposals consistent with the collection’s tops.

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