BESTSELLER SPECIAL
SHOWROOMS ARE RESHAPING THE RETAIL LANDSCAPE TODAY. AS MODERN IDEAS HUBS, THEY NURTURE STRONG RELATIONSHIPS WITH CUSTOMERS BY WELCOMING THEM TO EXPERIENCE THE UPCOMING TRENDS IN PERSON. FOR THIS SECTION, WeAr SELECTED RENOWNED SHOWROOMS FROM AROUND THE GLOBE AND ASKED THEM TO REVEAL THEIR A/W 23-24 BESTSELLERS IN TERMS OF COLORS, STYLES, FABRICS, AND PRODUCT GROUPS. DIVING DEEPER INTO THE TOPIC, THEY ALSO SHARE THEIR VISION OF FUTURE TRENDS.
ROOM WITH A VIEW
For almost 20 years, Room With A View, based in Salzburg, Austria, has been introducing cutting-edge, innovative brands with a sustainable DNA to retailers. Its goal is to help people understand how their buying decisions can have a positive impact on themselves, their surroundings, and even the world. For Room With A View, “business to business” means “people to people.” Some of the brands this fashion agency currently works with include Colourful Standard, Ecoalf, Krakatau, MUD Jeans, RRD, Veja, and WARM ME. roomwithaview.at
LOVE BRANDS
Love Brands is an award-winning multi-brand fashion and distribution agency that services the retail sector in the UK and Europe. The team, international brands, and wide range of high-quality services, which include sales, distribution, finance, retail consultancy, PR, and marketing, are core elements that make Love Brands the success it is today. The company has achieved remarkable growth over the past 12 years, building strong relationships with some of the most influential fashion brands and retailers in the industry. Love Brands’ portfolio includes menswear, womenswear, footwear, and accessories, and features brands such as Guess, Karl Lagerfeld, and JOOP!. www.lovebrandsuk.com
DANISH FASHION AGENCY
As one of the most influential agencies on the Scandinavian fashion scene, Danish Fashion Agency represents multiple high-end international brands. Their client portfolio consists of over 300 premium multibrand boutiques and department stores in Denmark, Sweden, Norway, Finland, and Iceland, ensuring optimal exposure and positioning for their collaboration partners. www.danishfashionagency.dk
POINT.SHOWROOM
POINT.Showroom, based in Milan, is a concept created by Mariapia Bernardis, dedicated to researching new ideas and creativity. Its job is to discover and promote the value of brands. POINT.Showroom’s strength is building one-to-one relationships and always being customer-oriented for both brands and buyers. www.pointshowroom.com
CASILE & CASILE FASHION GROUP
One of the strengths of the Casile & Casile showroom is its warm and welcoming atmosphere. The showroom is located in Milan, one of the most attractive areas on the international fashion scene. The brands managed by the agency, such as Kangra, Blukey, Missoni Accessories, Hanita, and Officina Milanese, are prestigious and represent the best of what “Made in Italy” means. Casile & Casile is a point of reference for many boutiques in Northern Italy. The agency is highly qualified in distribution, providing ad hoc services and being constantly attentive to market demands. www.casileecasile.it
GOODBRANDZ
Goodbrandz, located in Halfweg in the Dutch province of North Holland, represents 12 sustainable labels, including Lanius, Thinking Mu, SKFK, LangerChen, J label, Bufandy, and a number of lifestyle brands in the Dutch market. With over 375 clients in the Netherlands, Goodbrandz serves several key chains, boutiques, concept stores, and lifestyle stores. www.goodbrandz.nl
SCHULZACO THE FASHION NETWORK
SchulzACO, based in Düsseldorf, Germany, is a contemporary agency dedicated to the most popular Italian brands in the medium-high segment of the market. The agency, specialized in wholesale and retail operations, has been working for more than 15 years in Germany and Austria. They lead their partners through four different segments: sophisticated, trend alert, romantic, and urban. The showroom in Dusseldorf mirrors these segments, presented in a curated concept store with a clear line of importance. Brands in the sophisticated segment include Parosh, Momoni, Alysi, Beatrice.b, and Liviana Conti. Trend alert brands are Pinko and Elisabetta Franchi. The urban segment includes OOF WEAR, Attic and Barn, and Alessia Santi, while the romantic segment features Twinset and Maliparmi. acomode.de
ROOM WITH A VIEW
Sapphire blue, grass green, all black. For knitwear: dark violet, blanc, mud, light beige, and, again, a lot of black.
LOVE BRANDS
Overall, across women’s apparel, we have noticed retailers picking up more neutral tones, ranging from classics like cream, camel, and mocha, mixed with touches of black. In menswear, light tones of beige and gray sold well but, as always, navy is the winner.
DANISH FASHION AGENCY
The collections feature neutral colors, but with bold pops of colors in-between, such as pink, purple, and green.
POINT.SHOWROOM
Grey, black, ebony, army green, and a touch of neutral colors.
CASILE & CASILE FASHION GROUP
Glicine, iris nuances, natural colors.
GOODBRANDZ
The full range of lavender tones, from a darker purple to pastel. Other strong colors are mint (light and dark), beige and sand tones, and deeper kinds of coffee and caramel tones.
SCHULZACO THE FASHION NETWORK
Army green and lime neon. Purple and lilac.
ROOM WITH A VIEW
Dressed look, clean, well-groomed style. Outdoor jackets with a smooth surface. Knitwear: coarse knit.
LOVE BRANDS
The styles being purchased are “special pieces” that offer a point of difference.
DANISH FASHION AGENCY
Even though there are many edgy and fierce items, we see a more elegant and womanly / feminine silhouette in the collections.
POINT.SHOWROOM
Double-breasted jacket, fitted jacket, fluid dress, turtleneck knitwear.
CASILE & CASILE FASHION GROUP
Minimal.
GOODBRANDZ
Oversized blazers are still on trend – as are sporty knits worn with baggy, washed jeans, or Marlene pants. In addition, we see many jeans and silk fabrics – including in looser, baggy designs.
SCHULZACO THE FASHION NETWORK
A feminine, androgynous look is present in all collections. Cargo pants in different designs. Suits, partly in 80s and 90s styles with heavy shoulder pads. Glamorous dresses, sexiness is back. Comfy cord pants in light, full double colors combined with a short, loose blazer.
ROOM WITH A VIEW
Ripstop, knitwear in different fabrics, tie-dye pattern.
LOVE BRANDS
Fabrications such as sustainable cottons, elevated cashmeres, and soft wools. An element of bold print that adds a touch of fun and vibrancy is important to UK retailers. Prints are featured in beautiful fabrications such as fluid satins and silks.
DANISH FASHION AGENCY
Jeans/denim, knitwear, faux fur, and leather.
POINT.SHOWROOM
Textured fabric, silk, and all the natural fabric.
CASILE & CASILE FASHION GROUP
Wool/cashmere, alpaca/cotton, silk/cashmere.
GOODBRANDZ
Wool that looks like mohair. Also, voluminous textiles in combination with satin fabrics in EcoVero-like qualities.
SCHULZACO THE FASHION NETWORK
Sequins, lurex, and feathers. Fake fur. Punto Milano in all variations. Recycled cashmere. Quality is back, and clients are extremely sensitive to natural fabrics that are soft to the touch.
ROOM WITH A VIEW
There is a slight decline in demand for sweat and jersey, but a strong growth in knitwear. Sneakers are still popular, along with Chelsea boots. Regarding knitwear, oversized cashmere sweaters, hats (not beanies) with a flap, balaclavas, and coarse knit are on trend.
LOVE BRANDS
One of the hero womenswear pieces from the Main A/W 23-24 collection is the wrap-around coatigan, which is a cross between outerwear and knitwear, making it perfect as a transitional piece. Menswear is all about layering. Heavy coats have taken a back seat this season, and customers are buying medium-weight blended fabrics like merino wool and pique cotton.
DANISH FASHION AGENCY
Outerwear, trousers, and dresses.
POINT.SHOWROOM
Suits, knitwear.
CASILE & CASILE FASHION GROUP
Knitwear (cape, overcoats, etc.).
GOODBRANDZ
Cardigans worn oversized just like blouses and blazers. Volume continues to play an important role.
SCHULZACO THE FASHION NETWORK
Dresses are still the most significant product group, both for events and everyday wear. The revival of suits and new tailoring are also important, as are high-quality, double-breasted coat styles. Knitwear is included, too.
ROOM WITH A VIEW
Customers want to be comfortable yet look well-groomed. They would like to look smart but not give up on comfort. The focus should be on “highlights” rather than basics, with elements that are not too comparable, and quality must be what catches their attention.
LOVE BRANDS
A more sophisticated, refined look and feel that offers versatility across the seasons.
DANISH FASHION AGENCY
Buyers are looking for subtle yet eye-catching styles.
POINT.SHOWROOM
From our point of view, we see that our client is especially drawn to luxurious fabrics, well-executed details, and timeless pieces.
CASILE & CASILE FASHION GROUP
The element that makes our best-sellers attractive is undoubtedly the high quality. In this historical moment of the market, the buyer is willing to buy only if the product is excellent in terms of quality. Our best sellers are wool and cashmere knitwear from our womenswear collection.
GOODBRANDZ
For us, it’s all about the combinations of new color blocks and silhouettes.
SCHULZACO THE FASHION NETWORK
It’s all about going back to glamour without sacrificing comfort. Long dresses are paired with luxurious coats for events. Tailored blazers are matched with wide-leg pants, partly combined with knitwear, to give the impression of being well-dressed and comfortable.