60- Halal beauty

founder of Paris-based beauty trends consultancy Beautystreams, recently identified the halal beauty sector as a major new opportunity for brands and also as a significant driver in the global move towards natural and vegan products. “In Indonesia, a halal label has been required for every product marketed to the Muslim community since 2009. Local brands clearly communicate the level of halal certification to reassure the 90% of the population who are Muslim,” says Vu.

Sensing the growing opportunity, Cosmoprof, a major international beauty trade exhibition, will introduce its first dedicated halal cosmetics platform at its 2016 show in Bologna, Italy. “Halal cosmetics are mainly requested from South Asian and Middle Eastern consumers, but influence Italian and European companies also,” CEO of Cosmoprof, told WWD. According to Tavazzi, 80% of the beauty products sold in Gulf Cooperation Council countries are produced in Europe.