The Whole Truth raises $6M in series A funding

The Whole Truth (TWT), a 100 per cent clean-label startup based in Mumbai, has raised over $6 million in its series A round, led by Sequoia

Capital India. The round saw participation from existing investors Matrix Partners India and Sauce.Vc, along with a clutch of marquee angels like Kalyan Krishnamurthy (Flipkart), Sujeet Kumar (Udaan) and Ashneer Grover and Suhail Sameer (BharatPe). Earlier angels in the company include Nithin Kamath (Zerodha), Sriharsha Majety (Swiggy) and Jaydeep Barman (Rebel Foods). This fresh capital will be used to hire high-calibre talent, expand TWT's manufacturing capabilities and enter new food categories, where consumers currently do not get highquality, clean food options. With a mission of creating the most transparent, clean and ‘truthful' food brand in India, TWT is the only Indian brand to list each and every ingredient that goes into their food, upfront. So consumers never have to turn the pack or feel cheated by their food.