Cosmopolitan (UK)

How to write a business plan

Entreprene­ur and co-author of Self Made: The Definitive Guide To Business Startup Success Bianca Miller-Cole shares her expertise


If you lie in bed at night thinking about your million-pound idea (ice cream that doesn’t melt?) but don’t know where to start, a business plan could be your first move. Simply put, it’s a document “outlining your intentions for the business”, says MillerCole. “You’re mapping out the answers to the important questions that come with starting a new venture, like ‘Who is this for?’ and ‘What will it cost?’” Once your idea is locked in, the aim is to create a “comprehens­ive outline of everything that comes with being a business owner”. While everybody’s business plan is different, Miller-Cole has some key advice on how to nail yours.

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