TINAZZI (R)EVOLUTION
A pioneering Italian producer, setting the standard for sustainability
Arecent interview with Francesca Tinazzi, responsible for environmental matters at her family’s eponymous estates, focused on the company’s commitment to sustainability.
“Tradition and innovation are inextricably linked to Tinazzi’s philosophy,” Francesca explained. “In 53 years of activity, we have integrated the expression of the territories where the company operates in both the north and south of Italy, with complete respect for the environment and sustainable development.”
Tinazzi’s path to sustainability began in the 2000s with state-of-the-art viticulture and cellar management, including the gradual adoption of supply chain traceability systems and compliance with technical certifications. In recent years, the company has steadily increased its commitment to environmental sustainability, both in regards to facilities management and wine production.
With the publication, in 2021, of the first Tinazzi Sustainability Report, the company declared its credentials. The document gives an overview of a company that sees itself as a model of both economic growth and sustainability, in the context of the natural environment in which it operates, the people that are its management and staff, and the communities in which it is embedded.
The concept that is the cornerstone of this new project encapsulates key values: evolution, change, revolution, and commitment to the future. These provide the foundations of the company’s slogan: “TINAZZI (R)EVOLUTION”.
Tinazzi’s commitment to the environment is reflected primarily in its organic wine ranges. The company’s vineyards are already partly organic certified, with the remainder under conversion; and by 2023 all the vineyards will be certified organic. Likewise, all winemaking processes follow European organic standards.
“The year 2021, although still affected by the Covid-19 pandemic, was the year when the collective consciousness became aware of the importance of environmental sustainability,” Fancesca explained. “Issues such as the fight against climate change and its consequences, the circular economy, and the supply of energy from renewable sources, have finally been brought to the attention of both the general public and international institutions.”
“As far as wineries like ours are concerned, environmental protection has become part of everyday life. It could not be otherwise, since we work in close contact with nature every day and enjoy one of its most precious fruits: the grape. It is therefore our duty to respect and take care of the source of this bounty.”
“As far as wineries like ours are concerned, environmental protection has become part of everyday life”