Filled with tips and survival skills from writers and fund-raising officers at nonprofits of all sizes, Writing for a Good Cause is the first book to explain how to use words well to win your cause the money it needs. Whether you work for a storefront social action agency or a leading university, the authors' knowledgeable, practical advice will help you:
Write the perfect proposal—from the initial research and interviews to the final product
Draft, revise, and polish a "beguiling, exciting, can't-put-it-down and surely can't-turn-it-down" request for funds
Create case statements and other big money materials—also write, design, and print newsletters, and use the World Wide Web effectively
Survive last-minute proposals and other crises—with the Down-and-Dirty Proposal Kit!
Writing for a Good Cause provides everything fund raisers, volunteers, staff writers, freelancers, and program directors need to know to win funds from individual, foundation, and corporate donors.
John Sawhill President and CEO, The Nature Conservancy The best guide I've ever read for developing effective and persuasive fund-raising materials.
Richard Moe, President National Trust for Historic Preservation Certain to become the definitive word, and an essential tool, for those who seek to write persuasive proposals.
Andy Robinson author of Grassroots Grants: An Activist's Guide to Proposal Writing Practical, hands-on advice leavened with humor and attitude. The final section -- how to get your proposal out the door in a hurry -- will be warmly welcomed by all the procrastinators among us. Take heart, help is on the way.
Betty J. Marmon Director of Development, Philadelphia Museum of Art Barbato and Furlich are superb -- a dynamic development duo! They have finally managed to demystify the purpose and process of development writing. Newcomers and seasoned professionals alike can benefit from their candor and the behind-the-scenes insights found in Writing for a Good Cause.
