CMOs (Chief Marketing Officers Magazine) - 2021-04-28

• IInvesting in Existing Clients A Milestone of IWAN Marketing Plan for 2021
• Arabic and Original production­s will represent 25% of OSN’s content by the end of 2021
• Shifting challenges to opportunit­ies is the concept of EG- Bank’s marketing strategy since Covid- 19 outbreak
• “Influence” Manages Portfolios of more than 50 clients including Egyptian Tourism abroad in Collaborat­ion with “APCO Worldwide”
• DMS Represents More Than 25 Media Brands and New Announceme­nts Are Expected, Especially In Egypt
• The previous season’s losses will be reflected in the advertisin­g budgets allocated to Ramadan
• buying habits in the pandemic era.. how do consumers think during Ramadan?
• “OOH” advertisin­g in ramadan; It is time to exceed last year’s losses!
• 7 types of ramadan audiences that every marketer needs to know
• RAMADAN 2021
• TOP CHALLENGES FOR BRAND MANAGERS, THIS RAMADAN
• The Ramadan-four traditiona­l characters... What do they want?!
• 3 New Ramadan Characters, this year
• Digital Advertisin­g Will Acquire a Larger Share of the Pie during Ramadan
• Changing privacy laws, building Omni channel marketing strategies, and engaging consumers at home, are the top challenges for 2021
• CMOs Are Struggling To Maximize Customer Lifetime Value

CMOs (Chief Marketing Officers Magazine) - 2022-01-06