Campaign Middle East - 2014-11-09

• ‘It is important that creatives are trained as leaders
• ‘The time of adaptation offices is coming to an end’
• Kyncl targets $220 b video ad market
• Can Faceook challenge Youtube in video arena?
• Retail: money, time, frustratio­n...
• Social specialist Holler arrives in the Middle East
• STORIES WORTH TELLING
• Publicis Groupe to acquire Sapient
• Sony looks to capture the beauty of Saudi Arabia with Z3
• Brands miss out on ethnic minority youth opportunit­y
• Have we forgotten how to come up with genuinely original solutions?
• Stop lamenting the heady days of media – we need to change with the times
• Global viewpoint> from Moscow
• Celebratin­g work, cheering rivals and that sense of camaraderi­e
• Microsoft clarifies Nokia lives on for ‘entry- level’ phones
• The hen came first. And here’s why.
• On the Campaign couch… with JB
• #MyLand: Land Rover looks to leverage heritage, inspire
• Nescafé My inspiratio­n
• Honda The Other Side
• BPG bates has announced the appointmen­t of Kevin Jones as strategic planning director.

Campaign Middle East - 2014-10-26

Campaign Middle East - 2014-11-23