The Bad Bitch Business Bible

10 Commandments to Break Free of Good Girl Brainwashing and Take Charge of Your Body, Boundaries, and Bank Account


Champion gymnast turned serial entrepreneur and investor Lisa Carmen Wang empowers women to break free of Good Girl Brainwashing—perfectionism, people-pleasing, permission-asking—to become their most authentic and powerful selves.

“A woman steps into her full power not when she is finally given permission to do so, but when she realizes she never needed it in the first place.”

Lisa Carmen Wang was raised to be a good girl, praised for her obedience, politeness, modesty—traits that became the bedrock of her personality. But as she grew up, the never-ending pursuit of being the perfect good girl left her feeling hollow, despite her achievements as a champion gymnast, straight-A student, and Ivy League graduate. Her fears of failure and rejection and her worries about other peoples’ opinions held her back from embracing her most authentic and powerful self at work and in life.

But all that changed when Lisa realized she was capable of so much more; that deep inside a Bad Bitch was waiting to be unleashed.

The culmination of decades of training as an elite athlete, business leader, serial entrepreneur, and certified executive coach, The Bad Bitch Business Bible is Lisa’s no-holds-barred guide for women who want to break free of Good Girl Brainwashing and take charge of their bodies, boundaries, and bank accounts. Interweaving intimate personal stories with large life lessons, Lisa shows you how to transform from insecure good girl to unapologetic Bad Bitch so you can start earning the money, power, and respect you deserve. 

Whether you’re launching your first business, transitioning in your career, trying to find your community, or making a life change, The Bad Bitch Business Bible is an invaluable resource that teaches you how to tap into the most powerful version of yourself and become the Bad Bitch you were born to be.

About the author(s)

Lisa Carmen Wang is the Founder of BAD BITCH EMPIRE, a global community platform building unapologetic worth and wealth for women. She is a former Olympic-level, four-time USA National Champion and USA Hall of Fame gymnast, serial entrepreneur, venture capitalist, international speaker, certified executive coach, and host of the Bad Bitch Empire Podcast. Lisa is an Executive Board Member of Fast Company and has been recognized as a Forbes 30 under 30 honoree, Red Bull Hero of The Year, and Entrepreneur Magazine's 100 Most Powerful Women. Her work has been featured in the Wall Street Journal, Forbes, Fortune, The Atlantic, Bloomberg, Washington Post, Business Insider, USA Today, NasdaqCNN and many more. Lisa started her career as a hedge fund analyst and is a graduate of Yale University.


"A game-changing manifesto to finally break free from the 'good girl' shackles that have held us back, until now" — Simran Kaur, founder of Girls That Invest

The Bad Bitch Business Bible introduces a powerful mindset shift for women to own their worth and wealth at all stages of their professional journey. This is not your typical business book, Lisa Carmen Wang has written a revolutionary guide to get what you want out of business and life.” — Jesse Draper, founding partner, Halogen Ventures

“Want to dump self-doubt in the trash, set firm boundaries, design the life you want to lead, and make an absolute goddamn f*cking sh*t-ton of money? THIS IS YOUR BIBLE.” — Cindy Gallop, founder and CEO, MakeLoveNotPorn

“This book is a must-read for anyone seeking to unleash their inner Bad Bitch! With raw honesty and empowering insights, Lisa Carmen Wang exposes the toxic effects of societal expectations and challenges readers to redefine their self-worth and what it truly means to be a Bad Bitch in today's world.” — Dasha Kennedy, creator of The Broke Black Girl

"Bad Bitch Business Bible could not be a more perfect title for this all-encompassing guide on how to unapologetically get what you want by ditching bullshit societal standards. I wish I could give this book to my 20-year-old self!" Chloe Elise, author of Deeper Than Money

“Lisa Wang has written a valuable playbook for women who want to take control of their lives and entrepreneurial destiny--a true gift to all of the bad bitches out there!”  — Charlene Walters, PhD., business mentor, consultant, and author of Launch Your Inner Entrepreneur

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